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Sasha Deneux
Sasha Deneux
Give the unresolved diligence item a decision owner

Nov 10, 2026

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3 min read

Give the unresolved diligence item a decision owner

A five-item exercise for keeping evidence, follow-ups and investment decisions connected.

Sasha Deneux
Sasha Deneux
The model changed. Did the memo change with it?

Nov 3, 2026

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3 min read

The model changed. Did the memo change with it?

Test one accepted assumption change, its numerical consequences and the memo paragraph that stayed behind.

Sasha Deneux
Sasha Deneux
A lease finding needs a next action

Oct 27, 2026

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3 min read

A lease finding needs a next action

Carry the clause, effective period and evidence of completion into the operating review.

Sasha Deneux
Sasha Deneux
A useful owner list should survive the handoff

Oct 6, 2026

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3 min read

A useful owner list should survive the handoff

Keep the evidence behind each merge, so unrelated owners stay separate when the list moves into your workflow.

Sasha Deneux
Sasha Deneux
Carry the acquisition assumptions into the first operating review

Sep 29, 2026

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3 min read

Carry the acquisition assumptions into the first operating review

Compare the original case with actuals, preserve the differences, and give each unresolved variance an owner.

Sasha Deneux
Sasha Deneux
Bring the same test to build and buy

Sep 22, 2026

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3 min read

Bring the same test to build and buy

Evaluate source checks, reviewer effort, data handling, and the cost of an accepted result.

Sasha Deneux
Sasha Deneux
An incomplete deal needs a next question

Sep 15, 2026

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3 min read

An incomplete deal needs a next question

Give screening uncertainty an owner, and inspect the deals the workflow would reject.

Sasha Deneux
Sasha Deneux
The memo needs the model version

Sep 8, 2026

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3 min read

The memo needs the model version

Keep the IC narrative, returns, risks, and open diligence attached to the same approved inputs.

Sasha Deneux
Sasha Deneux
Keep two versions of NOI

Sep 1, 2026

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3 min read

Keep two versions of NOI

Preserve the seller’s history, show your adjustments, and date the financing assumptions.

Sasha Deneux
Sasha Deneux
The evidence behind the owner name

Aug 25, 2026

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3 min read

The evidence behind the owner name

A practical LLC research handoff, dated references, and a clear review step before contact enrichment.

Sasha Deneux
Sasha Deneux
Where the tenants are going, your comps can't see yet

Aug 21, 2026

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4 min read

Where the tenants are going, your comps can't see yet

Your submarket read is a photograph of last quarter. Plus: build a report that pairs clean comps with the forward signals that lead them

Sasha Deneux
Sasha Deneux
Everyone's automating the deal. The money's made after you close.

Aug 12, 2026

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4 min read

Everyone's automating the deal. The money's made after you close.

Reporting is the tax you pay to own the asset. Plus: normalize a messy rent roll and surface the loss-to-lease, concessions, and below-market units hiding in it

Sasha Deneux
Sasha Deneux
AI can price the deal. Your IC still won't sign it.

Jul 29, 2026

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4 min read

AI can price the deal. Your IC still won't sign it.

The bottleneck was never speed, it's trust. Plus: build a comp-backed LOI your committee can take apart and still approve.

Sasha Deneux
Sasha Deneux
The moat is the boring layer, not the agent

Jul 21, 2026

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4 min read

The moat is the boring layer, not the agent

RealPage bought a data company, not a flashier agent. Here's where the CRE-AI edge actually lives, and how to triage every inbound OM HOT, WARM, or PASS.

Sasha Deneux
Sasha Deneux
Everyone's piloting AI. Almost nobody's finished

Jul 14, 2026

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4 min read

Everyone's piloting AI. Almost nobody's finished

88% of CRE firms are running AI pilots. 5% have actually finished one. Here's the gap that matters in 2026

Sasha Deneux
Sasha Deneux
Finding the seller before the listing exists

Jul 8, 2026

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4 min read

Finding the seller before the listing exists

Off-market's real game: score every owner in your buy box on how likely they are to sell, straight from public records.

Sasha Deneux
Sasha Deneux
The giants are building their own AI. The edge was never the model.

Jun 30, 2026

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3 min read

The giants are building their own AI. The edge was never the model.

Plus: a first-pass underwrite with AI that flags what it can't verify, and 5 signals worth your week.

Sasha Deneux
Sasha Deneux
Automate RE #20 - Ryan Serhant nearly lost a deal to AI

Jun 24, 2026

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6 min read

Automate RE #20 - Ryan Serhant nearly lost a deal to AI

Stop letting AI guess about your listings. Walk the house, talk for 90 seconds, get all four pieces of content, grounded in what you actually saw.

Sasha Deneux
Sasha Deneux
AutomateRE #19  97% of brokerages have rolled out AI. Only 17% of agents say it changed their business. Here's the gap and how to close it.

Jun 16, 2026

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5 min read

AutomateRE #19 97% of brokerages have rolled out AI. Only 17% of agents say it changed their business. Here's the gap and how to close it.

Sasha Deneux
Sasha Deneux
AutomateRE #18  HomeLight just automated escrow. Here's the market report that keeps your name on the deal before it even opens.

Jun 9, 2026

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5 min read

AutomateRE #18 HomeLight just automated escrow. Here's the market report that keeps your name on the deal before it even opens.

Sasha Deneux
Sasha Deneux
AutomateRE #17 - Google just rewrote how buyers find agents. Here's the content system that keeps you visible

Jun 2, 2026

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4 min read

AutomateRE #17 - Google just rewrote how buyers find agents. Here's the content system that keeps you visible

Sasha Deneux
Sasha Deneux
Automate RE #16 - Zillow just sued Compass for hiding listings. Your next lead doesn't care.

May 26, 2026

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4 min read

Automate RE #16 - Zillow just sued Compass for hiding listings. Your next lead doesn't care.

Preview: A federal antitrust lawsuit, a data war between the two biggest players in real estate, and a 90-second window that determines who gets the appointment.

Sasha Deneux
Sasha Deneux
Automate RE #15 - A Florida brokerage just let agents write contracts by WhatsApp voice note.

May 19, 2026

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4 min read

Automate RE #15 - A Florida brokerage just let agents write contracts by WhatsApp voice note.

Preview: 2,000 agents can now create contracts, update deals, and pull market data without opening a single app. Here's the open house version you can use today.

Sasha Deneux
Sasha Deneux
Automate RE #14 - Zillow just declared itself an AI-native company.

May 12, 2026

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4 min read

Automate RE #14 - Zillow just declared itself an AI-native company.

PLUS: Join the n.1 community to learn how to use AI in Real Estate

Sasha Deneux
Sasha Deneux
Automate RE #13 - ProspectsPLUS! just sold a $X/mo "predict your next listing" tool. Your sphere already knows.

May 5, 2026

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5 min read

Automate RE #13 - ProspectsPLUS! just sold a $X/mo "predict your next listing" tool. Your sphere already knows.

A 30-year-old direct mail company shipped a predictive listing AI last Tuesday. We built you the version that runs on the contacts already in your phone.

Sasha Deneux
Sasha Deneux

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Practical AI automation for real estate professionals

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